Snapchat Has A Huge IPO In Spite Of A Big Generation Gap
Snap Inc., the parent company of the popular social media app Snapchat had the splashiest debut for a tech company on Wall Street in ages yesterday. Shares in the company were up 44% by the end of the first day of trading, and there’s buzz galore about the app that young people seem to love.
But can a tech company make it big when there’s a big generation gap?
NPR’s Sonari Glinton and Youth Radio’s Natalie Bettendorf bridge the generational divide as they explore just what makes Snapchat so addictive for millennials in this story for NPR’s All Things Considered.